Jeff Thompson Ortho
Jeff Thompson Orthodontics reached out to FilmMED for a brand refresh to keep up with market trends, including; a mobile-friendly website, creating video marketing content, starting a blog and social media marketing, and updating the current logo and print materials.
The challenge lay in creating a lot of content – all seamlessly connected under the same brand name – on a very tight budget, less than 1.5% of its annual revenue.
FilmMED came up with a prescription plan for success, starting with an 11-part educational video campaign, releasing a new video online every month. At the end of the 12-month program, FilmMED created Custom DVDs for new patients to receive with their Brochures.
The following year filmMED began working on a full branding refresh for Jeff Thompson Ortho. Starting with a logo & print redesign, we built a custom mobile-friendly website and launched their social media marketing plan which included weekly posts on Instagram, Facebook, and their blog.